NPR News: Duolingo's owl mascot is alive after all. What did it gain from faking his death?

Duolingo's owl mascot is alive after all. What did it gain from faking his death?
Duolingo's mascot faked his death to get users to do their daily lessons, and attention from pop star Dua Lipa. Here's how he masterminded it — and why one expert sees the campaign as a success.

Read more on NPR Category: Arts & Life February 27, 2025 at 02:06AM Blog Beauty 24/7